The Florida

District 19 Serangoon / Hougang / Punggol · 99-year leasehold · OCR

Units at The Florida sold at a median of S$1,130 per square foot over the six months to Sep 2026, from 8 sales lodged with URA.

At the 4 other executive condos within 1 km that sold in the past year, the same six-month median runs from S$1,140 to S$1,440 psf, across all unit sizes.

Building ratingDWeaker on the evidence

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Check a price at The Florida.

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S$
1,216–1,991 sq ft in the record
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The Florida at a glance

The same facts as the table below, drawn. Nothing modelled.

Where it is, and the numbered condos around it. Open in Google Maps OneMap © contributors | Singapore Land Authority
GETTING AROUND 17 min walk to Hougang MRT Next nearest: Kangkar · 1.13 km9 bus stops within 400 m
LEASE 70 years left to run 1997 lease began expires 2096
NEAREST OF EACH KIND 01.5 km3 kmBus stop150 mS'goon Sec Sch (Upp S'goon Rd)Hawker1370 mBuangkok Hawker CentreSupermarket483 mNTUC FairPrice (476 Upper Serangoon Vie…Wet market2353 mKovan Market & Food CentrePark430 mPunggol ParkMall806 mKang Kar Mall
UNIT SIZES ON RECORD smallest largest 1,216–1,991 sq ft
EVIDENCE BEHIND THIS PAGE 39 sales transacted, 24 months one dot per transacted sale Record spans Jul 2021 to Sep 2026
MEDIAN PRICE PER SQ FT $960$1,039$1,117$1,196 Jan 2024 May 2025 Sep 2026 6-month rolling median across all unit sizes; each point covers at least 5 sales lodged with URA.
MEDIAN PRICE PER SQ FT $960$1,039$1,117$1,196 Jan 2024 May 2025 Sep 2026 6-month rolling median across all unitsizes; each point covers at least 5 saleslodged with URA.
MEDIAN RENT PER SQ FT, PER MONTH $2.93$3.08$3.23$3.38 Oct 2023 Mar 2025 Aug 2026 6-month rolling median of rental contracts lodged with URA; each point covers at least 5 signed leases.
MEDIAN RENT PER SQ FT, PER MONTH $2.93$3.08$3.23$3.38 Oct 2023 Mar 2025 Aug 2026 6-month rolling median of rental contractslodged with URA; each point covers at least5 signed leases.

The Florida review — what the record shows

Observed facts from public records — including sale and rental caveats lodged with the Urban Redevelopment Authority (URA). No account needed; every figure carries the date of the evidence behind it.

All observed facts

Lease, tenure and size

Address
78 Hougang Avenue 7
Postal code
534260
Remaining lease
70 years
Tenure
99-year leasehold
Lease started
1997
Market segment
OCR
Unit sizes
1,216–1,991 sq ft

Transacted prices

Units for sale now
7
Sales in the last 24 months (URA caveats)
39
Caveats span
Jul 2021 → Sep 2026
Map of the area around The Florida in Serangoon, showing 400 m and 1 km rings and 2 primary schools within 1 km
Inner ring, 400 m: 9 bus stops. Outer ring, 1 km: 2 primary schools · 3 supermarkets · 1 park. OneMap © contributors | Singapore Land Authority

Nearest MRT, buses and parking

Nearest MRT
HougangNE14 · 17 min walk · 0 within 1 km
Next-nearest LRT
KangkarSE4 · 1.1 km
Nearest bus stop
S'goon Sec Sch (Upp S'goon Rd) · 150 m · 9 within 400 m
Bus services there (6)
62, 62A, 102, 136, 676, 681

Hawker centres, schools and shops nearby

Primary schools within 1 km
2 · Chij Our Lady Of The Nativity, Punggol Primary School
Nearest preschool
PCF Sparkletots Preschool @ Bedok Reservoir-Punggol Blk 475C · 191 m
Nearest hawker centre
Buangkok Hawker Centre · 1.4 km · 0 within 1 km
Next-nearest hawker centre
Ci Yuan Hawker Centre · 2.0 km
Nearest supermarket
NTUC FairPrice (476 Upper Serangoon View) · 483 m · 3 within 1 km
Nearest wet market
Kovan Market & Food Centre · 2.4 km
Nearest shopping mall
Kang Kar Mall · 806 m · 2 within 1 km
Nearest park
Punggol Park · 430 m · 1 within 1 km
Next-nearest park
Jln Naung Playground · 1.0 km

MCST and managing agent

Managing agent
Ocean IFM Pte. Ltd.
MCST number
2552
Strata lots under this MCST
496

Evidence updated Sep 2026 · page last changed 06-10-2026

What The Florida rents for

The median rent at The Florida is S$4,100 a month, from 37 leases signed in the 12 months to Aug 2026.

Median rent · per sq ft
S$3.20 psf/month · middle half S$3.10–3.35
Median rent · whole unit
S$4,100 a month
Leases behind these figures
37 lodged with URA in the 12 months to Aug 2026
Gross yield
3.40%

The figure above covers every unit size. Below, the leases split by bedroom count, three months at a time.

What 3-bedroom units at The Florida rented for

PeriodLeasesTypical rent
Jun–Aug 202611S$4,100 a monthmiddle half S$4,000–4,200
Mar–May 20267S$4,000 a month
Dec 2025–Feb 20269S$4,100 a month
Sep–Nov 202510S$4,350 a monthmiddle half S$4,050–4,550

Floor plans and unit sizes at The Florida

Units at The Florida run from 1,216 to 1,991 sq ft in the transacted record.

About The Florida

The Florida is a 99-year leasehold executive condominium at 78 Hougang Avenue 7, in District 19 (Serangoon / Hougang / Punggol), with about 70 years left on its lease. Hougang MRT is a 17-minute walk on routed footpaths, with Kangkar 1.1 km out, and 9 bus stops within 400 m. Within 1 km: 2 primary schools, 3 supermarkets and 1 park. 39 sales have been lodged with URA here in the past 24 months, out of a transaction record running from Jul 2021 to Sep 2026, at sizes from 1,216 to 1,991 sq ft, and signed leases put the median rent at S$3.20 psf a month. 7 units are on the market here right now. Page last updated 06-10-2026.

Frequently asked

What do units at The Florida sell for?

Over the six months to Sep 2026, 8 units sold at a median of S$1,130 per square foot. The median rent over the 12 months to Aug 2026 is S$4,100 a month. Prices differ by size and floor, so check a specific price above.

Is S$1,130 psf a fair price at The Florida?

It is the middle of what sold here in the six months to Sep 2026. A price well above it needs a reason you can see — a higher floor, a better stack. Put your price in the box above and we read it against similar-sized sales in this building.

How many years are left on The Florida's lease?

About 70 years remaining, as of 06-10-2026.

How far is The Florida from an MRT station?

The nearest station is Hougang, about 17 minutes' walk on a routed path. The next-nearest station is Kangkar, about 1.1 km away.

Is public transport convenient at The Florida?

9 bus stops sit within 400 m, the closest being S'goon Sec Sch (Upp S'goon Rd) (about 150 m away).

Where is the nearest hawker centre to The Florida?

Buangkok Hawker Centre (about 1370 m away).

Is there a park near The Florida?

Yes — the nearest is Punggol Park (about 430 m away).

Where do you buy groceries near The Florida?

NTUC FairPrice (476 Upper Serangoon View), about 483 m away, one of 3 within 1 km. The nearest wet market is Kovan Market & Food Centre, about 2353 m away.

Is there a shopping mall near The Florida?

Yes — Kang Kar Mall, about 806 m away, one of 2 within 1 km.

Which primary schools are within 1 km of The Florida?

2 — Chij Our Lady Of The Nativity, Punggol Primary School.

How many units have sold recently at The Florida?

39 sales have been lodged with the Urban Redevelopment Authority (URA) over the past 24 months, out of a transaction record running from Jul 2021 to Sep 2026.

What unit sizes does The Florida have?

Recorded units range from 1,216 to 1,991 sq ft.

What is the address of The Florida?

78 Hougang Avenue 7, Singapore 534260.

Are there units for sale at The Florida?

7 units are on the market at The Florida right now, counted from the listings PriceVero tracks. We are not an estate agency and take no commission; paste a unit’s listing link above to check its price.

Is there a review of The Florida?

This page carries no user reviews and no agent commentary — what it shows is the transacted record for The Florida, the lease, the amenities measured from the building, and a PriceVero building rating of D on an A–E scale.

Does The Florida have a PriceVero rating?

Yes. The Florida carries a PriceVero building rating of D on an A–E scale. A price gets its own reading — low, in line or high: paste a unit’s listing link above.

What does a unit at The Florida rent for?

The median rent at The Florida is S$4,100 a month, from 37 leases signed in the 12 months to Aug 2026. That is S$3.20 per square foot a month, with the middle half of leases between S$3.10 and S$3.35.

Where do the rent figures for The Florida come from?

These are signed leases, not asking rents: tenancy agreements lodged with the Urban Redevelopment Authority (URA). Whole units only — room rentals are not counted, because Singapore has no public register of room rents.

Where can I see rental transactions for The Florida?

The tables under "What The Florida rents for" summarise rental transactions at The Florida by bedroom count: tenancy agreements lodged with the Urban Redevelopment Authority (URA), grouped into three-month periods. A period with fewer than five leases shows no figures, the middle half of leases is shown from ten, and rents are rounded to the nearest S$50. No single lease is shown. To see how a rent you have been quoted compares, use the rent check on the price check page.

Nearby & similar projects

The 3 rated condos and apartments nearest The Florida on the map above, numbered to match. The rest share the same MRT station or district, and are not in distance order.

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